So there has been some talk of this thing during tour coverage. It is pretty cool.
http://www.nike.com/nikeos/p/livestrong/en_US/chalk_messages
They have generic user-content rules of what you can send to it and they are fascinating...
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The fact that nothing is prescreened is also kind of amazing...
Keep in mind it is supposed to be words of "hope, inspiration, and encouragement".
Here are some of my ideas. Please share yours.
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